Outsourcing Malaysia leads the field in organizing the Smart Sourcing Summit; our flagship event on an annual basis. This power packed event is strived towards creating a platform that provides quality learning experience through leading specialists and presenters and runs alongside a patented networking platform. This year’s theme “GBS Innovation: Disrupt or be Disrupted”, is geared towards helping you to re-imagine your industry, that will challenge and inspire the industry to think differently and instigate change. Industries are being disrupted every day with new ideas that don’t just challenge the status quo but represent real paradigm shifts. The pace of that disruption is accelerating and the consequences for any industry are clear — success belongs to the disruptors. Disruptive companies and ideas upend markets by doing something truly different—they see a need, an empty space waiting to be filled, and they dare to create something for which a market may not yet exist. In the process, the vast majority of them make people, industries and governments very uncomfortable. This discomfort persists until a new normal is reached.